Articles by Ginny Marvin

The bug is also affecting company specialization data in Partner accounts. The post Due to a bug, AdWords Partners are told their Search Ad specializations […]

Assign one budget across a set of campaigns to save time monitoring and adjusting allocations. The post Now you can share budgets in Bing Ads, […]

Still, mobile spend increased significantly year-over-year, and Google product listing ads continue to drive growth. The post Merkle: After big increases in mobile inventory last […]

Advertisers can create new expanded text ads in Bing Ads or import them from Google AdWords. The post Bing Ads releases Expanded Text Ads globally […]

The new product uses machine learning to automate all aspects of Shopping Campaign optimization, including bidding, retargeting lists and product matching. The post Criteo launches […]

The new workflow offers more access to features and functionality during the initial setup. The post Bing Ads rolls out a new, more comprehensive campaign […]

The extension lets manufacturers to show users nearby retail chains in which their products are carried in their AdWords ads. The post For manufacturers selling […]

Select existing keywords (or campaigns) to see how bid scaling could affect performance. See how adding new keywords could impact traffic and spend. The post […]

With the new mobile ad extension, users will be able to connect with advertisers via SMS. The post Google AdWords click-to-text message extension is coming […]

Ads link directly to search results for terms across a number of competitive verticals. The post Yahoo is using display ads to drive search traffic for […]