Articles by Greg Sterling

The enemy of my enemy is my friend for Google and major retail partners. The post Can Google Express help traditional retail level the playing […]

The scope and feature list of the open-source project continue to expand. The post Google releases a variety of Accelerated Mobile Pages Project (AMP) updates: […]

Google is rolling out a suite of tools to help news publishers drive more subscription revenue. The post Google: First Click Free is over, being […]

Can Google Home emerge from Amazon Echo’s shadow? The post Google’s ‘Manhattan project’: Home device with a screen to compete with Echo Show appeared first […]

Smart speakers are the ‘gateway drug’ to smart home adoption. The post Amazon just upped the ante in the battle of the virtual assistants appeared […]

Effort is attempt to comply with European antitrust decision; would force Google to bid against rivals in the AdWords auction as a standalone entity. The […]

Part two of NPR Smart Audio report exposes the ‘v-commerce’ potential of virtual assistant devices. The post Report: 57% of smart speaker owners have bought […]

Machine learning-optimized campaigns saw 71 percent better conversion rates and lower CPCs than those not using it. The post Report: The future of paid-search marketing […]

The device is Google’s answer to the low-cost Amazon Echo Dot. The post Report: Google to debut ‘Home Mini’ smart speaker for $49 on October […]

An expandable carousel at the bottom of the page will show related stories and content pages. The post Google iOS app now makes related content […]