Articles by Jonathan Befort

Here are 4 pro strategies to breathe new life into your evergreen PPC campaigns so they’re never stale. The post Google Ads: 4 Strategies To […]

Prepare for UA’s last day collecting your website data and get to know three “hidden” metrics that are useful for Google Ad campaigns. The post […]

Save time and lower conversion costs with Google Ad Customizers. Here’s how to set them up so you can start personalizing ads without hassle. The […]

Like a trail of breadcrumbs, Google has left us many clues as to where PPC is headed next. Here’s what we know so far. The […]

Learning to automate Google Ads will put you ahead of the curve and serve you well in your digital marketing career. Here’s how. The post […]