Articles by Joy Hawkins

There’s good news and there’s bad news in the local service-area business space. Contributor Joy Hawkins brings us up to date. The post Markets with […]

Google is expanding their Home Service Ads across more and more cities in the US, and some home-based business owners are worried. Columnist Joy Hawkins […]

Have you noticed a recent shift in Google’s local search results? Columnist Joy Hawkins shares everything you need to know about the ‘Hawk’ update, which […]

Noticed the new “questions & answers” section in Google Maps app listings? Columnist Joy Hawkins shares her observations about this helpful new feature. The post […]

Creating fake reviews might seem like a great way to boost your business’s local profile, but columnist Joy Hawkins warns that the consequences far outweigh […]

Local businesses, are you utilizing Google Posts? Columnist Joy Hawkins shares her observations from several months of testing this new feature. The post 12 things […]

Columnist and local search expert Joy Hawkins notes that unless Google My Business gets serious about addressing fake reviews, it will suffer a loss of […]

Google has been quietly rolling out new features and updates to Google My Business over the last several months, and columnist Joy Hawkins has compiled […]

A recent study released by Google claims that fewer than 0.5% of local searches lead to fake listings. But is this number misleading? Columnist and […]

Contributor Joy Hawkins warns about the likely unintended consequences of Google’s impending shutdown of Map Maker, calling for the search giant to create more transparency. […]