Google penalties, manual actions and notifications: A complete guide
Google reserves the right to apply manual actions, better known as penalties, to websites it finds in violation of its Search Essentials (previously known as […]
Articles by Kaspar Szymanski
How to Solve Legacy Content Issues with a Partial Migration via @kas_tweets
Supplemental landing pages dilute content signals and cause ranking visibility loss over time. Learn how partial migration may help with SEO issues such as these.The […]
SEO Tactics to Capitalize on Market Position & Sales Gains or Losses via @kas_tweets
Webmasters have to pivot quickly in times of crisis and turmoil. Here’s how to find a lasting SEO advantage based on your unique market position.The […]
Embracing Bing Search & Giving It the Attention It Deserves via @kas_tweets
Microsoft Bing gets little credit or attention from SEO and marketing pros. But here’s why you should give it some appreciation.The post Embracing Bing Search […]
How to effectively report competitor spam
Contributor Kaspar Szymanski outlines reasons why submitting a spam report against a competitor practicing “blackhat SEO” can be another tool in your marketing arsenal. The […]
Google Manual Actions: Frequently asked questions and their answers
Contributor Kaspar Syzmanski addresses some of the most commonly raised questions and issues regarding Google penalties. The post Google Manual Actions: Frequently asked questions and […]
10 reasons why SEO is just like fitness
Like getting in shape, ranking well in search engines takes time. Columnist Kaspar Szymanski explains the similarities to help educate clients and neophytes. The post […]
