Articles by Matt G Southern

Our State of SEO report finds machine learning & AI, Google updates, and third-party cookie deprecation are the greatest expected shifts in SEO in 2023. […]

Twitter CEO Elon Musk reveals six ways he plans to turn Twitter into an “everything app,” including longform tweets, encrypted DMs, user-to-user payments, and more. […]

Twitter is launching three new advertising options designed to get people to visit and take action on businesses’ websites. The post Twitter Rolls Out 3 […]

There are a growing number of reports across the web of Google Ads accounts managers threatening to contact clients directly, despite not being allowed to. […]

Twitter CEO Elon Musk sets his sights on improving the website’s search functionality, enlisting the help of prolific hacker and long-time critic George Hotz. The […]

YouTube is giving creators new tools to work with when publishing community posts, with the addition of photo editing features and interactive quizzes. The post […]

A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies. The post TikTok’s New Tool Gives […]

A new guide to Google’s ranking systems will keep you informed about which systems are used to rank search results and which ones are retired. […]

Google is finally rolling out the local search features previewed earlier this year, including the ability to search your surroundings with your phone’s camera. The […]

Google is making it easier for ecommerce stores to get their products showcased in the shopping tab in search results. The post Google Makes It […]