Articles by Matt G Southern

Google is capable of crawling webpages that utilize infinite scrolling to a certain extent. Here’s how it works and the impact it has on SEO. […]

Should you allow users to leave comments on your website? They could help with SEO, as long as you’re able to moderate them, Google says. […]

What is RankBrain and how is it used by Google? Learn how it impacts search results. The post Is RankBrain A Ranking Factor In Google […]

Google’s push for adoption of Web Stories is drawing comparisons to AMP, another lightweight web technology that received a similar push in its early years. […]

YouTube creators can now optimize educational videos with additional metadata, which will be displayed in search results in the future. The post YouTube Rolls Out […]

Conductor announces its first major move after raising $150M in funding with the acquisition of ContentKing, a real-time SEO auditing and monitoring technology. The post Conductor Acquires […]

Does Google’s organic search algorithm factor page speed into its rankings? Here’s what you need to know about page speed for SEO. The post Page […]

In an effort to reshape public image as Facebook transitions to Meta, CEO Mark Zuckerberg announces new company values emphasizing Meta’s vision for the future. […]

Having good Core Web Vitals scores won’t necessarily lead to improved indexing of your webpages in Google’s search results. The post Google: Good Core Web […]