Global vs. Local Websites: Which Is Right For You?
There are factors to consider when deciding to have a global site or separate local sites. Read on to determine which is better for you. […]
Articles by Motoko Hunt
4 Questions To Ask When Your Content Doesn’t Convert Globally
Not sure why you’re missing the mark on your international, locally-translated content? Discover the real reasons why they’re not converting through a global lens. The […]
SEO & Local Market Orientation For International Expansions
Local Market Orientation is the delicate balance of managing the expectations and needs of customers with the objectives, resources, and capabilities of your organization. The […]
4 Important Business Benefits Of An International SEO Strategy
Help decision-makers in your organization understand these 4 benefits of an international SEO strategy for better alignment, buy-in, and business results. The post 4 Important […]
Getting Started In International SEO: A Quick Reference Guide
Thinking of expanding your reach to a global market? Read on and learn how to successfully set up and execute your international SEO strategy. The […]
3 Tips for Keyword Research & Content Localization Success via @sejournal, @motokohunt
Integrating localization, SEO, and content creation into a coordinated workflow is critical. Here are 3 tips to do it successfully.The post 3 Tips for Keyword […]
4 Reasons International SEO Fails (And How to Fix It) via @sejournal, @motokohunt
Managing and optimizing global websites comes with challenges unique to international SEO. Learn about 4 of them and how to do better.The post 4 Reasons […]
5 Ways to Find New Customers & Grow Your Global Business via @sejournal, @motokohunt
Learn how to leverage your own data and numerous data repositories to identify new customers and markets in other countries.The post 5 Ways to Find […]
International SEO Strategy for Non-Dominant Language Audiences via @motokohunt
Want to target a specific, smaller second-language audience in a dominant-language country? Learn this SEO strategy for international business success.The post International SEO Strategy for […]
Global vs. Local Websites: Which Is Right for You? via @motokohunt
To effectively reach audiences from different countries, owners of global websites must always keep these key aspects in mind.The post Global vs. Local Websites: Which […]
