Google updates advanced location options for Performance Max campaigns
For Performance Max campaigns with a Google Merchant Center feed, you’ll now see advanced location options for targeting and exclusions. Twitter user Kasim Aslam first […]
Articles by Nicole Farley
Google releases ads editor version 2.1
Yesterday Google released Ads Editor version 2.1, as seen here by Twitter user Boris Beceric. Google Ads Editor just got a major upgrade. #PPCChat #GoogleAds […]
Google to ease ad restrictions for abortion pill providers
This week Google is starting to allow mail-order abortion providers to apply for the “provides abortion” label for their ads. Telemedicine providers who mail FDA-approved […]
Digital marketing ranks in the top 3 hottest skills Americans are learning in 2022
It’s no surprise that the last couple of years have been hard on workers around the world. In the US alone, the “quit rate” reached […]
Google launches diagnostic insights for Performance Max campaigns
To help advertisers ensure their Performance Max campaigns are set up correctly, Google has launched diagnostic insights. The insights are aimed to help ensure there […]
Microsoft launches Merchant Promotions Coupons
On July 10, Microsoft will launch Merchant Promotions. The new feature will allow advertisers to promote products directly from the Microsoft Shopping Campaigns inventory with […]
Microsoft launches auto-updates for shopping campaigns
Starting July 10 Microsoft will enable automatic updates for shopping campaigns. How it works. Microsoft Merchant Center will crawl advertisers’ websites, gathering price and availability data […]
TikTok abandons plans to bring shopping into the US
While popular in Asia, TikTok has abandoned its plans to bring shopping into the US after its failed launch in the UK. The company had […]
Warby Parker dodges 1-800 Contacts lawsuit over search results, website
Online retailer Warby Parker was sued by 1-800 Contacts over it’s use of the latters branded keywords to redirect searchers to the Warby Parker online […]
FCC wants Apple and Google to remove TikTok
US Federal Communications Commissioner Brendan Carr is requesting that Apple and Google ban TikTok from their app stores. The request is due to the social […]
