Using The Jobs To Be Done (JTBD) Framework For SEO Content
Crafting content for people who create content is easy, once you learn how to apply the JTBD framework for SEO content development. Here’s how. The […]
Articles by Stephen Watts
Redirect Management: An SEO Beginner’s Guide
Don’t lose link equity or sabotage UX by redirecting users to the wrong place. Here’s how to clean up and future-proof all your redirects. The […]
Web Team Project Prioritization Frameworks To Set SEO Up For Success
Learn how to deal with competing priorities and strained web team resources with these proven project prioritization frameworks.The post Web Team Project Prioritization Frameworks To […]
When (& When Not) to Write Meta Descriptions via @sejournal, @s_watts_seo
Meta descriptions can still be important – but they aren’t always. Now, not all webpages need to have one. Here’s what you need to know.The […]
How to Find Subject Matter Experts Using Slack & Other Web Communities via @s_watts_seo
Want to create truly valuable SEO content? Find subject matter experts. Here’s how to do it.The post How to Find Subject Matter Experts Using Slack […]
How to Use SEO Traffic to Make the World a Better Place via @s_watts_seo
Here’s how to use SEO to generate awareness for important social issues without damaging your existing conversion and traffic volumes.The post How to Use SEO […]
SEO Strategies for Knowledge Base Self-Serve Customer Success by @s_watts_seo
Learn the value of using SEO for knowledge base support content and how to optimize this sort of content.The post SEO Strategies for Knowledge Base […]
When (& When Not) to Write Meta Descriptions by @s_watts_seo
Here are four reasons you must write meta descriptions – and five times when you may not want to.The post When (& When Not) to […]
Durable URLs for SEO: How, When & Why to Use Them by @RedmontBham
Learn how, why, and when you should use durable URLs for long-term SEO success.The post Durable URLs for SEO: How, When & Why to Use […]
How to Use Regex for SEO & Website Data Extraction by @RedmontBham
Find out what regex is, how to start using it with web crawlers, and some interesting real-world use cases.The post How to Use Regex for […]
