How To Track Offline Conversions From Your Google Ads
Offline conversion tracking could help improve your PPC efforts. Learn the three ways that you can start incorporating offline conversions in your Google Ads account. […]
Articles by Tim Jensen
LinkedIn matched audiences: How to get started
LinkedIn can be a difficult platform to master, but with the right combinations of targeting and messaging brands can see success in generating results. Matched […]
What Is Remarketing: 8 Types Of Remarketing To Consider
Remarketing continues to be an effective tool for paid media marketers. Discover eight types of remarketing you should be considering for your campaigns. The post […]
A Guide To LinkedIn Single Image Ad Retargeting
Check out how LinkedIn’s single image ad retargeting feature enables you to capitalize on engagement-based audiences. The post A Guide To LinkedIn Single Image Ad […]
How To Make Paid Search Work For B2B Marketing
If you’ve struggled getting PPC to work for B2B, explore some tips to ensure that your ads are reaching the right people and qualifying users. […]
How Much Can You Trust Recommendations In Google Ads?
Google’s recommendations promise a complete optimization solution for your ad accounts, but how effective are they and should you trust them?The post How Much Can […]
9 Ways To Improve PPC Campaigns With Customer Information
Your own customer data may be your best source of new ideas for ad messaging and targeting. Learn to incorporate customer information into your ads.The […]
8 PPC Best Practices That May Not Be Best for Your Business
PPC marketers are often tempted to follow whatever platforms recommend as best practices, but too often these approaches hurt more than help.The post 8 PPC […]
PPC for SaaS Marketing: 6 Proven Ways to Use Paid Search via @sejournal, @timothyjjensen
Reaching the right in-market buyers for SaaS products can be challenging. Learn 6 specific PPC platforms and ad formats that can help.The post PPC for […]
How to Set Up Google Tag Manager for Better PPC Tracking via @sejournal, @timothyjjensen
Start tagging and start tracking! Implement tracking tags using Google Tag Manager for major PPC platforms: Google Ads, Bing Ads, Facebook, Twitter, and LinkedIn.The post […]
