Microsoft Bing shows off its new search engine using ChatGPT

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Microsoft will launch a new, AI-powered search engine that people can chat with, ask questions, or even use to create content.

We learned this today from Yusuf Mehdi, Corporate Vice President & Consumer Chief Marketing Officer, Microsoft today at a special Microsoft press event in Redmond. I’m live in attendance, along with Search Engine Land Editor Nicole Farley.

Below is our live, ongoing coverage. The fastest way for me to get this news to you is to post this on Twitter.

New homepage. We reported on Microsoft Bing’s ChatGPT interface being spotted in the wild, but here is Microsoft officially unveiling the new Bing homepage:

Introducing the new Bing

With the new homepage, Bing greets searchers with the message “Ask me anything.” Bing tells searchers they can ask questions and get complete answers.

Why we care. Microsoft CEO Satya Nadella opened the event by calling these incredibly exciting times. And he’s right. They are. We are watching AI technology reshape, perhaps even “revolutionize” search. The addition of AI by Google and Microsoft Bing will have major implications for everyone in search marketing.

@yusuf_i_mehdi talks about how Bing will launch an all new search engine with AI powered. It’s better, will answer questions, you can chat with it and it can create content for you. pic.twitter.com/cjsgSywhY2— Barry Schwartz (@rustybrick) February 7, 2023

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Source: Search Engine Land
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