Best practices for influencer marketing to Gen Z post COVID-19
30-second summary: Gen Z is leaning on social media and digital worlds to interact with their friends during COVID-19. It’s important to choose influencers that […]
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Tech Talk with Jivox: Personalization and ecommerce marketing
30-second summary: Between multiple devices, fast-paced lifestyles, ever-changing minds, and the pandemic getting the brand message across is usually a shot in the dark. So […]
Digitizing engagement: The next wave of innovation for virtual events
30-second summary: AI-driven recommendation engines will connect online event participants with shared interests. Networking opportunities will feature customized workshops, group chats, social feeds, music, entertainment, […]
Optimize marketing by utilizing self-service approaches
30-second summary: While many advertisers control data and strategy for campaigns through demand-side platforms (DSPs), self-service approaches make this process even easier. The self-service model […]
Optimizing digital experiences will move beyond the marketing department in 2021
30-second summary: Digital experiences have to be as seamless as physical ones to drive the same results with customers and prospects. In 2021, brands will […]
In 2021, what’s old will be new again in marketing
30-second summary: In 2021, brands will move marketing efforts away from modern digital channels and revitalize old-school methods of engaging with their customers; including in-person […]
Five tips to generate technology leads
30-second summary: Technology is making it easier for brands to generate leads with sophisticated tools. 80% of marketers saw their leads increasing due to marketing […]
MQMs are a KPI that marketing and sales can agree on
30-second summary: Customer and prospect B2B meetings are an essential component of the sales funnel Why a marketing-qualified meeting (MQM) beats out a marketing-qualified lead […]
Ways in which an LMS can help your creative team
30-second summary: To ensure that your creative team is trained exceptionally well, you can consider investing in a learning management system (LMS). A learning management […]
How can AR contribute to business decision making
30-second summary: Augmented reality is forecast to become the primary driver of a $108 billion VR/AR market by 2021 Business decision makers can utilize data […]
