ClickZ

SEO, SEM, PPC, CTR, HTML, HTTP, IP… even for the most seasoned digital marketing professionals, the world of SEO can be a daunting, jargon-filled place. […]

There are quite a few sites creating useful or interesting content that is being let down by a lack of attention to SEO.  This means […]

Whether you’re happy with the EU referendum result or not, there’s no doubt that it has stirred up plenty of political debate.  This in turn […]

If you think the lowly keyword is dead, think again. Good research can help a business position itself with the the right content to engage the audience at different […]

Last week, reports surfaced suggesting the possibility that Google has made changes to local map results. As detailed by Search Engine Roundtable’s Barry Schwartz, in the past week […]

It’s easy to create a landing page to promote a product, or a service, but is it really conveying your message to boost conversion? Landing […]

Influencers provide great traction with their fan base and there’s a lot of valuable SEO for brands on offer, however this is often not realised. […]

So I’ve been working my backside off trying to implement Google’s Accelerated Pages, with limited amounts of success and bucket-loads of frustration and I’ve come to […]

Last year Google announced that it was seeing more searches taking place worldwide on mobile devices than on desktop. This unerring shift towards mobile over the […]

Combining hub pages for key topics with well-planned internal linking can be a very effective strategy to secure consistent search rankings for target keywords.  It’s […]