Google Inside Adwords

Advertising Week is an event I look forward to every year—it brings global thought leaders together to find new ways we can use technology to […]

Retailers have played a vital role in Asia Pacific’s response to COVID-19, battling through a tough economic environment while serving their customers and communities, providing […]

Since the start of the pandemic, people have built new habits and ways of managing their “new normal.” People and businesses have leaned in to […]

Convenience and safety are important when you’re deciding how to shop–in fact, we’ve seen Google searches for “curbside pickup” and “safe shopping” increase tenfold in […]

The digital video boom is here. As people spend more time at home and the need for relevant, fresh content is at an all time […]

With so many people around the world turning to online shopping this year, advertisers need to measure how effective their digital campaigns are at driving […]

Consumer behaviors are changing as people adjust to new stay-at-home lifestyles and retailers are working as fast as they can to keep up. People are […]

Online tools have been a lifeline for many in lockdown, helping people stay connected with loved ones, work remotely, access news and information, and shop […]

Consumers are more engaged with businesses who can meet their needs from home right now–and they’re more willing to move on to those who can. […]