Google Inside Adwords

At YouTube, we’re on a constant quest to give people the perfect viewing experience. But over the years, what that looks like has changed significantly.The […]

People crave deals and promotions when shopping for their loved ones over the holidays. In fact, according to the National Retail Federation, one-third of shoppers […]

It’s the holiday season and that means two things: shiny new devices and lots of apps for getting things done! There will be more people […]

Thank you for following the Google Ads blog, the best place to find the latest news, insights and stories about Google Ads. As the product […]

With the busy holiday season ahead, we’re investing in new ways to help you work smarter and exceed your omnichannel goals. Check out the innovations […]

With the world of commerce at their fingertips, consumers are more curious, more demanding and more impatient than ever before. As a result, retailers have […]

Today, 76% of U.S. holiday shoppers over 18 use three or more channels.1 At the same time, they expect their experiences to be fast, frictionless, and […]

The heightened role of video throughout today’s consumer journey is an exciting opportunity for marketers to build connections that drive better business outcomes. At Advertising […]

Is my marketing working? It sounds like a simple question, but in today’s complex environment, answering it correctly is a challenge. To help advance advertising […]

Gone are the days where shoppers had one specific gift in mind. Today, they’re asking brands to help inspire them. Our research also shows that […]