Google Inside Adwords

When it comes to attracting customers over the busy holiday season, showcasing your products online can help you get in front of more people, and […]

The shift to mobile has happened. And as marketers on the frontline, you need tools that help you build mobile-first experiences at scale. AdWords Editor […]

Consumer expectations for immediacy and relevance are higher than ever, and successful brands are those that connect with consumers in those critical moments — the […]

Mobile phones have created new ways for consumers to engage with brands, often blurring the physical and digital worlds. People research products online and go […]

When I started at Google 13 years ago, I was an ad tech engineer building products based on the idea that an online ad is […]

Earlier this year, we introduced expanded text ads so advertisers can provide more information about your business right in your search ad. While many have […]

Mobile has forever changed the way people shop. A shopper’s smartphone is there for them anytime, anywhere in countless micro-moments. The question for retailers is: […]

Google Play reaches more than a billion people on Android devices in over 190 countries — providing a platform for consumers to find the coolest […]

AdWords provides powerful tools to help advertisers grow their business. For example, if you’re about to launch a new holiday campaign, you can use TrueView […]

Ninety percent of smartphone users say they aren’t absolutely sure of the specific brand they want to buy when they begin shopping1 and nearly half […]