Google Webmaster Central Blog

Mobile searchers will soon see a cleaner, more streamlined look for how URLs appear in search results. Initially introduced as part of the “site hierarchy” […]

We’re excited to announce that Search Central Live is returning to São Paulo in 2025. Following our successful events in 2023 and 2024, we’re continuing […]

It might happen that by the end of this post you’re going to try to decide who wrote this blog post, a large language model […]

Content delivery networks (CDNs) are particularly well suited for decreasing latency of your website and in general keeping web traffic-related headaches away. This is their […]

Faceted navigation is a great way to help users find what they need on your site, but it can create an SEO nightmare if not […]

Earlier this year, as part of our work to fight spam and deliver a great Search experience, we launched a spam policy to combat site […]

The Search Central Live events in Kuala Lumpur and Taipei were nothing short of amazing, in large thanks to the over 600 people who attended […]

To better help you monitor the recent performance of your content, we’re launching the ’24 hours’ view to the SC performance reports and improving the […]

Allow us to cache, pretty please. As the internet grew over the years, so did how much Google crawls. While Google’s crawling infrastructure supports heuristic […]

You may have heard that Google Search needs to do a bit of work before a web page can show up in Google Search results. […]