What winning video advertising creative looks like in 2024
Are you intrigued by the world of video production and creation within advertising and digital media? The content development industry has rapidly evolved over the […]
Are you intrigued by the world of video production and creation within advertising and digital media? The content development industry has rapidly evolved over the […]
Many businesses found early success with marketing automation platforms. But as marketing needs evolve, a question arises: Is it time for a change? Join us for Stuck on […]
A new study reveals the promise and limitations of interactive TV advertising. The key findings: 36% stronger unaided brand recall vs. standard video ads 95% […]
YouTube is increasing the duration of ad breaks on Connected TV (CTV) platforms to provide longer uninterrupted viewing sessions. The move follows successful testing that […]
Meta announced updates to its ad system, focusing on better attribution and optimization. Key changes: New “Conversion Value Rules” for customized audience targeting. Opt-in setting […]
Google’s commitment to delivering the best search results to its users has led to the development of advanced algorithms to determine the websites that dominate […]
Google’s continuous scroll feature allowed users to seamlessly glide through search results without the cumbersome need to click “Next.” Akin to adding more real estate […]
There is a large, confirmed, Google Search ranking bug is affecting a large number of search results today. This is unrelated to the last core […]
Two large publishers – Dotdash Meredith and Ziff Davis – say Google AI Overviews haven’t significantly impacted their traffic. What Dotdash Meredith is saying. Here’s what […]
Google AI Overviews will now appear for all users in the United States, even if they are not signed into their Google account. Google has […]
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