Search Engine Land

Did you know? 82% of consumers say personalization drives their brand choice. Where is your organization on the journey to delivering personalized experiences to its […]

SMX Advanced opened with a bang today as Search Engine Land’s Barry Schwartz interviewed Elizabeth Tucker, director, product management, Google Search. Here are some highlights […]

Knowledge bases are powerful self-service features that improve customer satisfaction, enhance user experience and reduce customer support costs. The knowledge base can also be an […]

There are so many metrics you can track when running a Google Ads campaign. Yes, having more data at your disposal helps you make more […]

A year ago, Google added support for return policy structured data support for merchant listing and now Google is expanding that support to the organization […]

Google is rolling out updates to Ad Manager that will give publishers greater control over how direct sales ads appear on their reserved ad inventory, […]

Google is ramping up its connected TV advertising offerings with the launch of the Google TV network across over 20 million monthly active Google TV […]

LinkedIn has confirmed it will stop allowing advertisers to target users based on data gleaned from their participation in LinkedIn Groups, following pressure from European […]

Google Ads is finalizing the rollout of its new design to all markets starting Aug. 30, retiring the old interface for desktop users. The big […]

If your website is struggling to get organic traffic from Google Search – there are three core areas you should focus on, according to Google’s […]